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This web site alitandoori.co.uk has the following in the web page, "Ali Tandoori offers you the finest authentic Indian dining experience in Norwich." We noticed that the webpage also stated " With the combination of great management and its friendly staff, it offers a fantastic eating experience for a great night out." It also said " Operating for more than 15 years in the Indian business, we really do have the knowledge and tradition that can offer guests a unique experience ensuring they will come back for more. So if your looking for a good night out or a great meal like thousands of others make Ali Tandoori your first choice." The header had Indian Restaurant Magdalen Street as the highest ranking optimized keyword. It is followed by Norwich, Take Away Service, and Licensed Bar which isn't as ranked as highly as Indian Restaurant Magdalen Street. The next words alitandoori.co.uk used was Party Lounge. Halal was included but will not be understood by search engines.